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International Management-culture strartgy and behavior
发布日期:2015-10-30  浏览

International Management-culture strartgy and behavior

[Book Description]

Changes in the global business environment continue at an accelerated pace. The challenges for international management reflect this dynamism and the increasing unpredictability of global economic and political events. The challenge in today’s uncertain geopolitical and economic environment is to learn and effectively practice international management. Past assumptions must always be tested and challenged, and best practices will continuously evolve in response to changing environmental and competitive conditions. Those with the knowledge and skills to apply the contents of this text on international management will be taking a huge step toward gaining a competitive advantage over those who do not have such a perspective. They will be in a strong position to gain a broad understanding and to take specific steps for implementation of effective managing across cultures. In the seventh edition of International Management, Luthans and Doh have taken care to retain the effective foundation gained from research and practice over the past decades. At the same time, they have fully incorporated important new and emerging developments that have changed what international managers are currently facing and likely to face in the coming years. Of special importance is that students of international management understand what will be expected of them from the range of stakeholders with whom they interact.

[Table of Contents]

Environmental Foundation
1. Globalization and International Linkages
2. The Political, Legal, and Technological Environment
3. Ethics and Social Responsibility
Colgate's Distasteful Toothpaste
Advertising or Free Speech? The Case of Nike and Human Rights
Pharmaceutical Companies, Intellectual Property, and the Global AIDS Epidemic
The Role of Culture
4. The Meanings and Dimensions of Culture
5. Managing Across Cultures
6. Organizational Cultures and Diversity
7. Cross-Cultural Communication and Negotiation
Cross-Cultural Conflicts in the Corning-Vitro Joint Venture
Coca-Cola in India
Euro Disneyland
Beyond Tokyo: Disney's Other Experiences in Asia
Wal-Mart's Japan Strategy
International Strategic Management
8. Strategy Formulation and Implementation
9. Entry Strategies and Organizational Structures
10. Managing Political Risk, Government Relations, and Alliances
11. Management Decision and Control
Microsoft Opens the Gates to China: Microsoft's Patent, Piracy, and Political Challenges in China
The Last Rajah: Ratan Tata and Tata's Global Expansion
The HP-Compaq Merger and Its Global Implications
 
Can the Budget Airline Model Succeed in Asia? The Story of AirAsia
Organizational Behavior and Human Resource Management
12. Motivation Across Cultures
13. Leadership Across Cultures
14. Human Resource Selection and Development Across Cultures
A Copy Shop Goes Global
The Road to Hell
HSBC in China
Chiquita's Global Turnaround
Skill-Building and Experential Exercises
Personal Skill Building Exercises
1. The Culture Quiz
2. Using Gung Ho to Understand Cultural Differences
3. When in Bogota...
4. The International Cola Alliances
5. Who to Hire?

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